How does website accessibility design increase lead?

Umbrella Local

· website accessibilit,y services,local digital,marketing agency

Websites that are developed with accessibility barriers make it difficult for disabled people to access them. According to the US census bureau, 51 million people in the United States above 15 years of age have a disability. Website accessibility design attracts these consumers to your website, and thus increasing leads. 

At Umbrella Local, we make your websites accessible to disabled users and get full compliance guaranteed ADA certification and year-round protection. When your content is made accessible to the disabled your organization can reach more customers and gain a plus point in the competition of the survivors.

What is website accessibility?

It is a process of designing websites using tools and technologies to make them accessible to all irrespective of disabilities. It ensures that a website is an accessible place for everyone. Web accessibility comprises all the disabilities like auditory, cognitive, neurological, physical, speech, and visual.

Introducing the website accessibility feature in your design process gives you a sense of justice, and moves the organization to a strong business case. If you are offering user experience to a selected group of users there remains a chance of serious legal risks. It may be a new concept for a local digital marketing agency but is necessary as a marketing strategy.

How do we make your website accessible?

When you are making your website more accessible, you can stay assured about being easily searchable as well. There are numerous benefits of web accessibility in business. We believe businesses should be strategic and focused on website accessibility design to make them stand out from the crowd. 

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At Umbrella Local we offer several website accessibility services. Some of them are:

  • Text reader feature

: it is a built-in wizard that helps users with difficulty reading textual contents, and suffers from Attention Deficit Disorder. Using this, they can manage the reading rate with a mouse or keyboard, and also have full control of the sound pitch.

  • Keyboard navigation: 

People with motor disabilities may find difficulty in moving the mouse. They can use this keyboard navigation tool that meets WCAG 2.0 standards. Users can navigate through different pages using this tool alone.

  • Blinks blocking

: Users suffering from strobing, flickering, or flashing effects, and have learning disabilities, can use this tool. It eliminates any graphics, galleries, autoplay, or other animations that are causing destruction or a photoelectric seizure.

  • Three different contrast displays

: According to WCAG 2.0 standards, monochrome, dark high contrast, and bright high contrast display options are provided to change the text and background colors for users with visual impairment for easy reading.

  • Image description

: According to the WCAG 2.0, all non-text contents like images and graphics should have a text alternative, with an equivalent meaning. Other functionalities have been deployed to improve the usability for low vision users such as large white cursor links and header highlighters, and large black cursor.

  • Additional features

: A few other features in your website design will include increasing and decreasing font size, and readable fonts for not losing readability.Our complete package of website accessibility design is an easy-to-install widget that meets WCAG 2.0 standards. Also, you get a warranty of $1 million for being sued in case your website is not accessible. But,  we assure you will never face such conditions with our website designs at Umbrella Local.

Our complete package of website accessibility design is an easy-to-install widget that meets WCAG 2.0 standards. Also, you get a warranty of $1 million for being sued in case your website is not accessible. But,  we assure you will never face such conditions with our website designs at Umbrella Local.