Business texting platform offers the most desired conversation medium, to interact with consumers at their convenience. Texting messages has always been easy, fast, and convenient while interacting with friends. But have you ever thought this can also be an effective business marketing tool?
These platforms allow conversational texting, which is similar to two-way texting but allows longer and value-based conversation.
Benefits of Business Text Messaging
Any digital marketing agency may come up with some of the best solutions to improve your business. One such is the texting strategy to improve customer service.
- It saves your time.
- You can get customer reviews immediately.
- The communication between your customer and customer support team improves.
- It is an easy two-way communication, where there are no limitations of knowing your customer and letting them know you.
- These methods are cheap and provide affordable results.
- You can record customer data while they interact with you.
- Reach out to your target customers with a direct message.
- Let your customer know you better.
- Send standard messages with reusable templates.
To start conversation texting, you don't need a new app. The texting app provided by text marketing services will work. And Umbrella Local can make your land-line receive and send texts with the existing numbers. As we are now connected with 30+ Direct A2P carrier connections.
Allows Customers to Opt-In and Out
Customers who prefer your brand will sign-up to receive text messages. This means you are not wasting time in the wrong place. Speak out to them to improve customer experience. Also, they can opt-out whenever they lose interest in your brand. This way you too can keep track of your customers.
Improves customer engagement
Business texting platform engages customers to read your text whenever they reach the inbox. 75% of the people reply to business texts and while they miss out checking mails. This way you can send out important notices, promotional content, etc. to your customers.
These are delivered quickly
Text messages are generally short and direct ones, unlike lengthy emails. You just need to mention the key points in your text and send them from anywhere. Also, the customers can check them at their convenience. So, you are not forcing them to look at your brand.
It is affordable.
Texting is an affordable option to reach out to customers. You can send a single text to a mass population and get your target audience connected.
You can interact with consumers.
This improves consumers' impression of your brand. Also, they feel free to speak out about their needs and you can record them for better service. Whenever a customer replies to your text, you can continue with a conversation.
It can integrate with other marketing tools.
Texting apps can be integrated with the applications you use daily, to make the best of your business marketing strategy. A local digital marketing agency can help you deal with business texting.According to some studies, 98% of the customers open up a business text, but not that they click on the links provided on the text. But, it is way better than sending emails and getting lost in the spam folder. Therefore, it's time to get in touch with a business texting platform like Umbrella Local.
